Simplified User Experience
RainFocus’ planner admin features a simple user interface tailored for small events. With the planner admin, the DSE’s event teams can spin up new events in just a few minutes by reusing and updating their pre-branded workflows, emails, agendas, and websites.
“The simplified admin experience has really consolidated the components of the platform that are specifically relevant to our smaller events. The navigation is super intuitive, and you can easily access areas without having to dig for them. Additionally, if you are setting up an event website landing page, you can easily customize and update content in real time — without any developer assistance or coding knowledge needed.” — Director of Event Technology, DSE
Instant Localization
With localized templates already set up by the DSE’s global events team, local teams can simply clone registration workflows and webpages and present them in any language they need for their audiences. Only minor adjustments to the cloned pages are needed to provide a fully localized experience, including the appropriate currency and tax requirements for the event’s region.
RainFocus Planner Admin and Zoom
The DSE’s RainFocus-powered events are also equipped with a powerful Zoom integration that enables them to capture even more valuable engagement data.
“Previously, our teams had already leaned heavily into Zoom events, but every team was managing it a little differently — which ultimately created a confusing, disconnected experience for our consultants,” explained the DSE’s director of event technology. “The RainFocus Zoom integration has solved that. We’ve brought all of our Zoom events into our RainFocus event calendar, which allows attendees to register and join directly from there. It’s a simple, unified experience for our attendees. The part I love the most is that there is automated tracking in RainFocus of who attended each event.”
Accessible Data for Everyone
RainFocus’ data management allows the DSE’s events team to gate content and packages for specific consultants. The RainFocus data model has also proven useful for multiple additional teams within the DSE. The business intelligence team uses event data to determine company ROI, while the customer care team leverages event data to track consultant engagement.
“We have a lot of different internal teams that use RainFocus event data in some shape or form. Having one platform as a source of truth has really kept that data clean for us and exposed it to the teams in a way that they can easily access it.”
