What gets people to an event? For some attendees, the “big attractions” — the famous keynote speaker, the eagerly anticipated major product announcements, the VIP networking outing — are the main draw. Others want to forge new industry connections and build their knowledge in a dedicated environment.
Regardless of their goals, all attendees want a memorable, fulfilling event experience. But in return for their investment of time and money, they also want to minimize frustration. Even minor schedule snags and missed opportunities can compound over the course of several days at a conference. These impressions erode overall event satisfaction, no matter how impressive the session content or parties.
An always-available helper
With an unlimited budget, giving every attendee a personal on-call expert who can instantly answer any question would be a fantasy solution. In the real world, the latest AI agents — especially when backed by accurate knowledge and trusted data privacy protections like RainFocus’ new Concierge Agent — are the next best option.
Concierge Agent, one of the growing number of powerful agents within the RainFocus Nexus AI ecosystem, serves as a virtual expert that gets attendees the information they need as they plan their schedules and maximize their time at the event. Even at the biggest, most complex conferences, attendees can quickly create an experience that works best for them and their event goals, and avoid wasting any time wondering about practical on-site information.
We’ve identified some of the most common points of friction and overwhelming decisionmaking for event attendees. Fortunately, asking a well-informed agent a quick question or two clears everything up — while reducing the workload for the humans planning and running the event.
Here are a few examples of agent assistance, from schedule planning to on-site navigation:
Pre-event agenda-building
“Which of the track sessions happening on Wednesday afternoon should I sign up to learn more about data security?”
With session catalog data as well as data in their Global Attendee Profile within the RainFocus platform, Concierge Agent makes relevant suggestions in response to questions asked in natural language. Attendees can easily learn about their options while bypassing content less suited to their role and interests.
Real-time scheduling
“Is that special guest leadership workshop tomorrow filled already? Can you reserve my spot now if there’s still space?”
Agents can take action on behalf of attendees after providing relevant information, saving them time while respecting their decisions and permissions. Because Concierge Agent is informed by the latest event information, it can communicate real-time availability and last-minute changes.
Simple on-the-ground guidance
“Which room will the orientation session for new attendees be held in?”
“I’m hungry. When and where will lunch be served today?”
With exciting jam-packed agendas as they make the most of their time on-site, attendees need each day at the event to run smoothly, even as they navigate large, unfamiliar venues and potential schedule changes. The event mobile app helps keep vital information easily accessible. Even better, attendees can turn to AI agents like Concierge Agent, available in both a desktop experience and mobile experience, to get specific answers and continue on their way.
Efficiency drives event satisfaction
Thanks to tech-enabled optimization, event attendees already expect streamlined experiences in their everyday lives. For example, when they bring the family to a busy amusement park, they can view live wait times for rides and even purchase timed line-skipping passes. When they pull into the parking lot at a big-box store, their shopping app automatically displays a store map that highlights where every item on their list can be found on the shelves.
So, as attendees plan for your event and then arrive on-site, the last thing they want to do is waste any time figuring things out.
Event satisfaction is driven not only by great content and valuable relationships, but also by an informed, frictionless experience. Learn more about Concierge Agent and other agents in the RainFocus Nexus ecosystem here.
